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Memory Lane
- memorylane
- United Kingdom
- Memory Lane is based on the concept of producing a vintage magazine. The closet thing to an authentic magazine from the past, Memory Lane aims to provide an intellectually and aesthetically pleasing piece of literature exploring vintage inspired fashion, art, design and culture from the present. It has been said by many people, many times, in many variations. 'You've got to know where you've been to know where you're going'. This quote and others like it suggest the theory that in order to evolve in any sense, one must first explore the history of that particular area. This could be an explanation for the popularity of all things vintage. Another explanation has said to be the nostalgia factor.